Selling at Fleamasters, Frequently Asked Questions

What types of licenses are needed to sell at Fleamasters?

Individuals or businesses must register with the Florida Dept. of Revenue ( for a sales tax number, and may have to register with other State or Federal agencies depending on the types of items you sell. Fleamasters carries a blanket occupational license (also called “Local Business Tax Receipt”). If you sell at Fleamasters, you do not need to purchase local occupational licenses from either Lee County or the City of Ft. Myers. (Pawnbrokers and certain other types of businesses require purchase of additional licenses.)

How many customers shop at Fleamasters? How much advertising does the market do?

Fleamasters has a full time marketing team to help build traffic at the market. We host about 1.4 million shoppers annually (as documented by our underground traffic counters). The highest customer counts are during tourist season, in January, February and March. Even during the slowest, off season time, as many as 15,000 people will shop here over a three day weekend. Fleamasters advertises year round in broadcast, web and print media and on tourist maps. Our brochures are distributed at hotels and attractions. We offer many good options for you to advertise your store in our publications, during our events, or on our big electronic signs.

If I just want to rent for one day, when do I reserve my spot?

It depends on which day! If you want to sell on a Saturday or Sunday only, you may rent your space after 12 noon the day before, or simply come in the morning you wish to sell. If you plan to sell on Friday, or for the full three-day weekend, you may reserve and pay for your spot on the Wednesday or Thursday during the week of your sale.

What sizes are the booths and aisle tables?

In the main market, standard booths are 12 x 10-ft., and come with two 8 x 2-ft. tables. Aisle tables spaces are 12 x 3-ft., and come with one 8 x 3-ft. table. Space sizes vary in the Grand Pavilion/Music Hall, please see the rate sheet for exact sizes. Aisle tables in the Grand Pavilion are 8 x 4-ft. To comply with market rules, safety and fire regulations, you must keep your merchandise within the confines of your rented space.

Can I park at my space?

You may park one car behind most standard spaces. However, corner spaces do not have parking, and parking may be limited behind some built-out stores. Before you choose your spot, ask if parking is available. In many cases, parking may be arranged with a nearby vendor.

Is there wireless internet? What is the cost?

You may subscribe to log into Fleamasters' wireless internet service. Currently, subscriptions are available for $12/month, or $85/year. Daily rates are also available; get details at the Customer Service Office.

How can I rent a larger store?

Please contact the Customer Service Office, and we will show you which stores are available. Stores require a 12-month lease agreement.

Can I hang a sign in the aisle? How big can it be?

You will need to complete a construction form to hang a sign in the aisle. The maximum size is 3 x 2-ft.

Where do I get a construction form?

Before making any changes to your space, you must complete an construction request form and receive written consent from the market to proceed. You may pick up a form at the Customer Service Office. See the rules and regulations page for more information.

What are Flea Dollars?

Flea Dollars are market currency that we may award to shoppers and vendors during contests, promotions and events. Fleamasters employees may also receive Flea Dollars during the holidays. This keeps money in the market, and benefits your store. We request that you accept Flea Dollars. You may redeem them at the Customer Service Office dollar-for-dollar toward rent, deposits, utility bills, etc. Please add appropriate sales tax to flea dollar purchases.

What if I need to use electricity?

Dealers may use the electric circuits in the market for demonstration purposes only at no additional cost. Demonstration means the occasional, non-continuous plugging in of a device to show a customer that it works. If you require more electricity, you may submit an “Electric Use Declaration.” Fleamasters will bill you in advance for the cost of this additional energy use. If you expect to use more than 5 amps of continuous service, you may rent one of Fleamasters’ sub-metered spaces, or request to have your space re-wired and sub-metered.

What if I want to sell food in the market?

Food is sold exclusively by the independently-owned snack bars in the market. No other food or beverage may be sold for consumption on the premises without written authorization. Bulk processed or packaged food (hard candy, nuts, spices, granola, jellies, sauces, etc.) is permitted in the market. Packaged food sales are regulated by the Florida Department of Agriculture and Consumer Services or the Florida Department of Business and Professional Regulation. You may need to provide a copy of a food permit issued by one of these agencies before selling food in the market. Please ask us for more information.

Can I smoke in the market?

Pursuant to the Florida Clean Air Act, smoking is prohibited in the market, except at designated areas. You may not smoke in your booth or in the aisles. Smoking areas, near the dealer drives, are clearly marked.

We are here to help you build your business and accomplish your goals! If you have any additional questions, call us: 239-334-7001.

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About Fleamasters

Explore Fleamasters

Events and Music

More than you can see in a day...

This is BIG!

• 400,000 square feet
• 900+ shops, 20 food stands

Easy to Find

On SR 82 1-1/4 miles
west of I-75, Ft. Myers. Click to see location map

GPS and Mailing

4135 Dr Martin Luther King Jr. Blvd.
Ft. Myers, Florida 33916

3 Big Days

May 1 — Sept. 30
Friday 8 to 3,
Saturday & Sunday 8 to 4

Oct. 1 — April 30
Friday, Saturday & Sunday 9 to 5 Rain or shine!


Misting fans, insulated ceilings and many air conditioned stores make shopping at Fleamasters pleasant year round.

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New dealers are always welcome. Download rental rates and information...

Contact Us

Mailing Address
4135 M.L. King Jr. Blvd.
Ft. Myers, Florida 33916

Call Fleamasters
(239) 334-7001

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